On today’s Daily Nugget, I share the news that a client sent a notification that they were going to move to a new agency. Losing a client is never fun, but there is a silver lining.
On today’s Daily Nugget, I share my hack to quickly produce process documents and standard operating procedures. The secret? Record a loom video and then share it with a freelancer to write out the process step by step.
On today’s Daily Nugget, I reflect on the soup I made last night. Here are 5 tips I learned:
1 – Smoke the brisket until it can be broken apart with the chopsticks.
2 – Cook the stock and the sweet onions alongside the brisket for a rich smokey broth.
3 – Roast the carrots during the final hour of smoking the brisket.
4 – Marinate the soft boiled eggs in shoyu and sake for at least 4 hours preferably overnight
5 – Use Thai Basil there is nothing like the sweet, basily flavor it gives the soup.
On today’s Daily Nugget, I went on a hike with my wife Brooke and our three dogs in the coastal hills. My goal was to think about nothing. It’s so important to clear your mind and just be present.
On today’s Daily Nugget I reflect upon what it takes to make a great fish soup.
#1 – Use a neutral-tasting firm fish like Alaska Cod
#2 – Sautée the onions with one strip of bacon cut into 1-inch pieces. Subtlety is the key here. Resist the temptation to use more than one strip.
#3 – Remove the skin from the tomato before dicing.
#4 – Use a wine that is high in acid like a Bordeaux Blanc. Stay away from the oak.
#5 – Use quality shellfish stock. I use a paella stock.
#6 – Add the fish in the last 5 minutes cover the pot, simmer, and do not stir.
On today’s Daily Nugget I reflect upon what to do when you do not have a relevant story in your arsenal to demonstrate a point. Borrow one from the movies.
On today’s Daily Nugget I reflect upon an upcoming client meeting and search for a story that will convey the importance of sticking to the long-term marketing plan rather than making altering the course in search of some short-term gains.
On today’s Daily Nugget I reflect upon the value of joining a community and finding your tribe. I left for the beach way before daybreak. It was dark, cold and I had no idea what the surf would actually be like. It’s easy to think you are alone and crazy in your decisions. When I got to the beach I found the parking lot packed with like-minded people that also had the faith to get up before dawn and head into uncertainty.
Today, I saw the first signs of oil on the beach in Oceanside from the oil spill that happened off Orange County back on October 3rd.
On today’s Daily Nugget I reflect upon the analogy of the Cobbler’s Shoes and come up with a great idea to lean into the concept that just like the cobbler who is too busy making his customer shoes perfect to take care of his own so too is it true for web design agencies.